ULTRA-EXCLUSIVE VACATION RENTALS
Luxury and sophistication were some of the words used to describe Private Getaways. This brand’s primary objective is to offer luxury vacation rentals for those seeking ultra-exclusive and unparalleled getaways. The creative direction included a clean, editorial style that prominently featured the luxury properties available. Functionally we knew it was critical that visitors be able to view properties efficiently. A slider and prominent calls to action keep the user engaged while directing them to contact Private Getaways for availability. Viewing the multiple property photos is easy and a custom slider allows one to glide through the property photos for each property effortlessly. Joining the owner’s club was another nice touch our strategists came up with, providing high-end homeowners with additional value outside of just listing their home.