CHIC ECOMMERCE BUSINESS
The fact that our president has a few pairs of Report Signature shoes in her closet was just one of many factors that made working with this client a must! We had a deep understanding of the brand’s target audience—it was well represented in our very own office. Our strategists decided on a non-traditional layout and editorial style. We concepted several unique and engaging pages including the Fans page, where loyal fans can feel like they are part of the brand by getting featured on the website. Another addition was the Reporter page, which dynamically pulls in various social media content for visitors to consume. Animated form fields, prominent refinement tools and oversized product photography keep the focus on the chic heels and signature look.